LUTON TOWN LAUNCH A NEW OFFICIAL ONLINE CLUB SHOP

Uptonaway media have developed a new official online Club Shop for Luton Town Football Club, www.hattersshop.com was recently re-launched  with a new, clearer navigation structure which is inline with the look and feel of the official website, www.lutontown.co.uk, which we also re-designed for the club in the summer.

The bespoke system has been built to a specification drawn up by Uptonaway Media, in our role as the club's internet consultants, and utilising our knowledge of the football industry the software will be continually developed with further enhancements as the project moves forward and the number of online customers continues to increase.

With over thirty different categories, there is improved access to the variety of products available to purchase online and this has been reflected in a strong increase in sales in the short space the site has been live.

The online store is managed by the Club Shop staff at the ground and allows non-technical users control of all aspect of the site, from inputting the items and allocating product categories through to editing stock details on the live site in real-time. They can also design the online 'shop window' by highlighting new products and offers and the intuitive system will automatically allocate any changes to the respective categories.  Users can manage the website from anywhere they can access the Internet - no software or hardware is required at the client end.

If you would like to find out how we can help your business achieve it's objectives with anything from adding a simple, budget driven, secure basket to allow you to sell goods online through to complete e-commerce solution like Luton, please give us a call.